
Insights
Discover our science-powered frameworks, entrepreneurial methodologies and real-world cases that fuel decisive innovation.

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How to Create Business Models for 5G - and Other Disruptive Technologies
“Build only products that customers want” – sounds easy, right? However, in practice, this can be quite hard. Sometimes, companies approach us with requests like “I have developed a new technology but how do I build a business around it?” or “Our technology is superior to our competitors’ – why don’t our customers see that?”.

How to Fight Climate Change With Innovative Business Models
This should not come as a surprise: Climate change is one of the biggest challenges that humankind faces today with a wide range of negative impacts such as droughts, floods, rising sea levels, ocean acidification, and loss of biodiversity. Due to its complexity, there is no easy, quick-fix solution to address it.

How to Explore the Full Potential of Digital Transformation Through Innovative Business Models
Digitization is not new – many digital technologies have been around for more than a decade now and have profoundly changed the way we live. Yet, few established businesses seem to have a clear vision of how to best navigate the change brought about by digitization.

How to Develop Innovative Ideas Together – Online
What do you miss most about working from the office? While many workers are happy to do without long commutes and fixed working hours, there is one thing many of them miss: stimulating exchanges with colleagues, jointly identifying problems and spinning wild ideas.

The Rise of Second-hand: Exploring the Opportunities of Re-commerce
The fashion resale market is booming. By 2029, it is forecasted to reach a value of $80 billion, doubling the size of fast fashion. As used clothing is taking over our wardrobes, we have decided to explore the phenomenon of resale from a business model perspective – and investigate how it can be applied to other industries.

Designing Circular Business Models: From Ideation to Implementation
In the current environment, we see that more and more companies are looking for ways to innovate their business models in order to create sustainable alternatives to current solutions. Implementing a circular ecosystem that solves an environmental problem while offering an attractive value proposition to customers is the ultimate goal.

The 5 Business Model Patterns You Should Follow in 2021
The world is digital – that is, at least since the beginning of the COVID-19 pandemic. There are many current examples of digitization that are interesting and prove the importance of a robust business model.

150+ Tools to Easily and Quickly Test Your Business Model
“Which tool do we need to test this business model?” This is the most frequently asked question since we started implementing innovative business model ideas with our clients. The answer? There is no perfect tool for your test. There are a lot out there and the key is to select the one that best suits your needs.