Health has moved beyond the medical field. It now spans physical, mental and social well-being - shaping how we live, work and develop. This shift affects how we design systems, spaces and services. From prevention and care to lifestyles and urban development, new approaches are needed.
We support organisations in adapting their strategies, structures and ways of working - to create health value across all dimensions.
We work with you along the innovation journey through different service offerings.
Strategy
Structure & Processes
Culture
Business Modeling
Venture Building
Consulting
Training
Keynotes
Network
Health is becoming more complex and connected.
These subtrends show where innovation creates new relevance.

Longer lives shift the focus to vitality and self-determination.
Health becomes a lifelong concern - not just a clinical one.
We help organisations explore longevity as a field of innovation. Together, we align direction, systems and outcomes to enable quality of life across generations.

Care is becoming more connected, continuous and personalised. Digital tools change how health is accessed and experienced.
We support organisations in designing care models that use data and technology to strengthen relationships, outcomes and systems.

Medical care is becoming more tailored.
Genomics, AI and behavioural data shift healthcare from standardisation to personalisation.
We help organisations translate precision into practice - with strategies and structures that enable healthcare to be more predictive, adaptive and effective.
Browse our latest insights and cases - led by research, made by practitioners.

How is AI Transforming Operations and Business Models?
Artificial Intelligence (AI) has become a game-changer across industries, transforming how businesses operate. Let's delve into the numerous ways AI is reshaping business models and operations, helping organisations stay ahead in today's fast-paced digital world.

The Characteristics of Data-driven Business Model Development and how to Succeed
The experience of recent years shows that companies often overestimate the value of their own data and their own ability to generate revenue from it. In practice, very few companies can establish a sustainable business model based on data.

Changing Customer Needs Call for new Business Models in Urban Mobility
Urban Mobility is an industry with a long history, but it is also one of the most dynamic industries in recent years. Many new businesses have emerged, some with rather innovative business concepts and others without.

Key Trends in 2022 That can Influence Your Business Model
Nowadays it is increasingly complex to keep pace with new market trends, because changes happen very quickly. But we know that it's really important to recognize these industry changes early on in order to be able to keep up with technology for the benefit of long-term business planning, to stay ahead of the curve and prevent rivals from overtaking you.

Does AI Replace Human Work?
The world is becoming more and more interconnected and narrow due to technology and is closely connected like a village. Reaching around 126 billion U.S. dollars by 2025 the global artificial intelligence (AI) software market is forecast to grow rapidly in the coming years (Liu, 2020).

Our 7 Podcast Recommendations about Innovation and Entrepreneurial Spirit
Did you know? The number of podcasts went through the roof in the past two years! In fact, as of April 2021, PodcastInsights recalls that there are over 48 million episodes available from over 2 million shows worldwide! We think this is just the beginning.

Combining Scenario Management and Business Model Thinking: Why Strategic Agility is the new Way to Define your Corporate Strategy
Strategy implementation often turn into strategy justification - the necessary questioning of changes in the environment or the exploration and testing of alternative options is not perceived as invigorating but as disturbing.
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How to Create Business Models for 5G - and Other Disruptive Technologies
“Build only products that customers want” – sounds easy, right? However, in practice, this can be quite hard. Sometimes, companies approach us with requests like “I have developed a new technology but how do I build a business around it?” or “Our technology is superior to our competitors’ – why don’t our customers see that?”.

How to Fight Climate Change With Innovative Business Models
This should not come as a surprise: Climate change is one of the biggest challenges that humankind faces today with a wide range of negative impacts such as droughts, floods, rising sea levels, ocean acidification, and loss of biodiversity. Due to its complexity, there is no easy, quick-fix solution to address it.

How to Explore the Full Potential of Digital Transformation Through Innovative Business Models
Digitization is not new – many digital technologies have been around for more than a decade now and have profoundly changed the way we live. Yet, few established businesses seem to have a clear vision of how to best navigate the change brought about by digitization.

How to Develop Innovative Ideas Together – Online
What do you miss most about working from the office? While many workers are happy to do without long commutes and fixed working hours, there is one thing many of them miss: stimulating exchanges with colleagues, jointly identifying problems and spinning wild ideas.

The Rise of Second-hand: Exploring the Opportunities of Re-commerce
The fashion resale market is booming. By 2029, it is forecasted to reach a value of $80 billion, doubling the size of fast fashion. As used clothing is taking over our wardrobes, we have decided to explore the phenomenon of resale from a business model perspective – and investigate how it can be applied to other industries.

Designing Circular Business Models: From Ideation to Implementation
In the current environment, we see that more and more companies are looking for ways to innovate their business models in order to create sustainable alternatives to current solutions. Implementing a circular ecosystem that solves an environmental problem while offering an attractive value proposition to customers is the ultimate goal.

The 5 Business Model Patterns You Should Follow in 2021
The world is digital – that is, at least since the beginning of the COVID-19 pandemic. There are many current examples of digitization that are interesting and prove the importance of a robust business model.

COVID-19: The Digital Transformation Catalyst of Banking Business Models
The banking industry faces change, probably in a never known pace and relevance than before. Although COVID-19 had a positive impact on some banks due to a high increase in asset trading volumes and associated commissions, it also acts as a transformation catalyst. COVID-19 is assumed to substantially change the consumer behavior towards a cashless society. The trend towards a hybrid banking customer is continuing.

4 Inspiring Ideas to Overcome Challenges when Testing Innovative Business Models
Following our recent article about the most common challenges faced by companies when testing innovative business models, we decided to highlight 4 inspiring initiatives that seem to be effective practices to overcome these challenges.

What we Have Learned About Testing Business Models
A superior business model is the base of sustainable business success. Studies show that 90% of business ideas change several times before achieving commercial success and over two new products/solutions out of three fail to meet customer expectations.

7 Steps to Prepare Your Business Model for Post-COVID-19
Uncertainty and risk will remain high. How can we deal with these difficulties? COVID-19 has influenced many industries and companies. Together with our customers, we discussed an approach to tackle this uncertainty.

The 5 steps for Implementing Digital Business Models
The increasing popularity of creativity methods such as Design Thinking and the St. Gallen Business Model Navigator have led to a state where companies are now well equipped to generate many innovative ideas. The better the first step of business model innovation is mastered, the clearer it becomes that the true challenges for companies lie in the following phases: translating ideas into validated business model concepts and turn them into profitable businesses.

Business Model Innovation from the CES 2020
The CES Las Vegas is the first global show of the year for companies thriving on the business of consumer technologies. As passionate innovators, we looked at the innovations presented at this year’s show and analyzed them from our business model innovation point of view.

Business Models – Definition and Reason
When you read about anticipated changes due to IoT, Industrial IoT, or Industry 4.0, you inevitably come across the term business model. Usually, it is the conclusion based on the changes anticipated by the IoT: You have to innovate or change your business model. But more often than not, that’s all you get and you’re left to figure out how to do that on your own.
Let’s talk about your health agenda.
Whether you're scaling digital care, exploring longevity or translating precision medicine into action - we support the setup it takes to move forward with clarity.


